What is Digital Marketing ? (Learn it in 10 Minutes)

 

Digital marketing can be overwhelming, especially if you don’t have the resources or manpower to dedicate to it. While there are numerous tools and platforms to choose from, it can be difficult to know where to start and how to utilize each one.

 The good news is that you don’t need every platform out there to succeed in digital marketing – but you do need the right ones at your disposal, along with some guidance on how to use them successfully.

 Here are three of the most effective digital marketing platforms that any business owner needs today!

Type of Digital Marketing :

Based on my experience and little knowledge I would say the below trending types of digital marketing

• Social media Marketing like Google ads, Instagram ads, facebook ads 
• Youtube ads are in trend now
• professionals may prefer ads in Linkedin as it has millions of professional network

Now You tell me what is Digital Marketing?

1. Google Ads:

 Google ads is the best digital marketing platform if you want to reach out to millions of people across the globe. It is the most popular search engine in the world and reaches almost everyone around the globe. 

It is a great way to promote your business online. You can target specific locations, languages, devices, etc.

How to post Google Ads:

1. Create Ad Group

 2. Click + New Ad Group

 3. Name the ad group

 4. Select the type of campaign (Display, Search)

 5. Set the budget

 6. Add keywords

 7. Choose the location(s) where you want the ad to appear

 8. Save

 9. Go back to the search bar and enter some text

 10. Hit Enter

 11. Wait for results

 12. Check your account

 13. You should now have a few ads!

 14. If you don't get any ads, try changing the keyword or adding new ones.

 15. If you still don't get any ads after trying everything, contact Google Support

 2. Facebook Ads

 Facebook ads is another great tool to advertise your products and services. You can create different types of ads depending upon what type of product/service you offer. It’s free to use and have a budget-friendly option.

 3. Instagram Ads

 Instagram ads is yet another great advertising platform where you can advertise your business. It is the second largest social network in the world today and has over 1 billion users monthly. It is a great place to drive traffic to your website.

4. PPC Platform

PPC, or pay-per-click, is a form of digital marketing in which advertisers display ads on a platform and only pay when their ad is clicked. PPC can be an effective way to reach your target audience because you only pay when your ad reaches people who are interested in what you're selling.

5.Influencer Marketing Platform

Whether you’re a small business or a large enterprise, influencer marketing should be a key part of your digital marketing strategy. And with an influencer marketing platform like Grin, it’s easy to get started. Just create a campaign, set your budget, and start reaching out to influencers who align with your brand.

6. Email Marketing Platform

1. Email marketing is a great way to reach out to potential and current customers. 

2. It allows you to personalize your message and target a specific audience. 

3. Plus, email marketing is affordable and easy to set up. 

4. Some great email marketing platforms include MailChimp, Constant Contact, and AWeber.

Conclusion:

Digital marketing is always changing and it can be hard to keep up. Luckily, there are some great platforms out there that can help you stay ahead of the curve. Platforms like Hootsuite, CoSchedule, and Sprout Social are great for managing your social media, creating content, and analyzing your data. With these tools, you'll be able to make the most of your digital marketing efforts and keep your business growing.